HAVI helped a quick-service restaurant (QSR) chain planning to introduce a new flatbread wrap, design packaging that would allow for direct in-line food preparation. HAVI led a series of focus groups to gauge customer preference and partnered with a strategic supplier to design an innovative clamshell package solution.
Design, launch and implementation of McDonald’s double-wall fiber hot cup achieves company sustainability milestone, increases cost savings, enhances customer perceptions and synergizes supplier network.
HAVI helped a Fortune 1000 company to assess its sustainable packaging practices and develop sustainable packaging goals. HAVI, a long-time member of the Sustainable Packaging Coalition, conducted an internal global review and presented the gathered data to benchmark their client against best practice leaders.
HAVI helped a quick-service restaurant (QSR) chain that wanted to implement a frequency program that would reward customers who regularly purchase its coffee without negatively impacting operations. HAVI designed an innovative rewards card label, enabling them to launch a regional customer frequency program that appeals to consumers and significantly boosts sales.