When Life Handed One QSR Too Much Lemon, HAVI Helped Turn it into...

HAVI helped a quick-service restaurant (QSR) that experienced an excess of frozen lemon juice concentrate to dispose of it in an efficient, yet environmentally friendly way. HAVI complied with various regulations to find the most effective process for diverting the product from as many landfills as possible. 


When Life Handed One QSR Too Much Lemon Concentrate, HAVI Helped Turn the Excess Product into Energy and Cost Savings

HAVI’s Recycling & Waste Solutions helps a quick service restaurant (QSR) chain divert excess product from landfills and manage end-of-life disposal processes for maximum brand protection.



A leading QSR chain needed to dispose of excess frozen lemon juice concentrate housed in several cold-storage facilities throughout the country. The chain wanted to dispose of the product as quickly and efficiently as possible in an environmentally sensitive manner and in full compliance with all relevant local and state regulations. To protect its brand, the chain needed to track each barrel of product through the disposal process to its end destination and ensure complete and proper destruction.


The chain sought help from the Recycling & Waste Solutions team at HAVI, a global leader in packaging, supply chain services, marketing and supply chain analytics, merchandising planning and promotions management, and waste, recycling and sustainability. The QSR chain wanted to divert 100 percent of the product at each of the storage facilities from landfills, but varying regulations, recycling constraints and service provider capabilities made this impossible. HAVI was able to operate within these various limitations and worked closely with providers to find the best alternative disposal solution when diversion was not an option.

HAVI obtained product specification sheets to identify any special handling and disposal requirements and ensured adherence to all proper recycling and end-of-life disposal procedures. Leveraging its expertise and vast network of suppliers, HAVI also identified and qualified vendors for recycling opportunities and disposal sites in each of the jurisdictions involved. The team inspected recycling facilities to add another layer of brand protection and tracked every barrel of product to its end destination and destruction.

In half of the facilities where product was stored, HAVI was able to divert 100 percent of the total waste, including steel, wood pallets and concentrate, from landfills to anaerobic digestion facilities where it was converted into energy. At the locations where diversion was not possible or permitted, HAVI established and oversaw strict guidelines for disposal and confirmed compliance with all jurisdiction requirements. It also secured disposal documentation, including certificates of destruction.

Whereas disposal could have taken eight to 12 weeks to complete if the chain had managed the process on its own, HAVI was able to establish a plan, select service providers, oversee all disposal efforts and track every bit of material to complete disposal and/or diversion in just 23 business days. This helped the QSR chain reduce costs and significantly mitigated the brand’s exposure to risk.



  • Energy savings – By diverting waste from half of the storage facilities to anaerobic digesters instead of landfills, the QSR chain saved the equivalent of 62,107 gallons of gasoline, reduced energy consumption by 963,000,000 BTUs and curbed incremental greenhouse gas emissions by 164 metric tons. (Statistics calculated via WARM - Waste Reduction Model - by the Environmental Protection Agency)
  • Cost Savings – By utilizing HAVI’s leverage in the recycling and waste industry, the QSR chain achieved cost savings of approximately 17 percent over conventional practices of landfill disposal at the local distribution center level.
  • Brand protection – HAVI’s knowledge of progressive alternate disposal methods, expertise in project and logistics management and oversight of qualified service providers helped ensure the best overall disposal program for the QSR chain and protect its brand.
  • Operating efficiencies – HAVI developed standard operating procedures to manage the disposal program across the locations simultaneously, achieving complete disposal of all product in just 23 business days as opposed to the eight to 12 weeks it would have taken the QSR chain if it managed the project on its own.